The Seven Phases of the Values Journey process are briefly outlined below. Each phase can conducted as a stand-alone session, although multiple phases are usually integrated into a program. The phases are generally sequential, ie Phase 1 is the pre-requisite to Phase 2, however phases 2, 3 and 4 are often experienced within the one program.
The early phases of Values Journey are ideally conducted initially with the executive team, to gain “buy in” and the commitment to drive the process, in order to maximize impact. Team Programs are typically then “rolled out” to the management levels, then “cascaded” down through the rest of the organisation. Phases 3 and 4 can be most effective with the involvement of a “vertical slice” of the organisation, including input from executive, management and team representatives. Phases 5 and 6 require intensive involvement of the CEO and Executive Team, as well as those responsible for Human Resources, Organisational Development, Learning & Development and the Training Department. Phase 7 involves administering a series of measurement tools, climate surveys, interviews and through the participation of all members of the organisation as well as the organisations external key stake-holders and partners.
Purpose: To explore personal values, identify current values & desired values and a personal action plan
Benefits: Clarity of insight into change, increased self-awareness, a life strategy and action plan
Method: Interactive workshop, high involvement and sharing by facilitators and participants
Tools: Values deck, pyramid card or workbook, coloured sticky labels, action plan, feedback device, psychological anchors
Outcome: Understand your Values Journey, recognize gap between “current” and “desired” values
Duration: 90 mins to 4 hours+
"My greatest learning (from the Personal Values Journey) was that my life balance
is out ... to cut down from the 80 to 100 hours a week that I work." John – Consultant


"We then asked all of a one thousand people to be involved in ... actually saying what sort of behaviors apply for those values ... we wanted their personal involvement because our performance management system is being amended to include values and behaviors." Danielle – GM Human Resources
Purpose: To integrate the values into the HR Systems and other business processes
Benefits: Values come alive in day to day systems and shift from “espoused” to “cultural” values
Method: Workshop for executive / HR function, analysis and modification of systems
Tools: Documentation and analysis of existing systems, values into systems, principles
Outcome: Re-designed systems and processes, documented, trained and evaluated
Duration: 2 to 3 days min (depending on scope of project, resources and size of organisation)
"Quite a big change, a change in the language which was used. We also now had a frame of reference for internal processes we use to do with recruitment and selection as well as our performance management system." Clare – In-house HR consultant

"What is particularly pleasing for me is when I meet groups of our staff, they actually talk in a more enthusiastic and positive way than they did 18 months ago." Ian - Group Managing Director
Purpose: To be a values-integrated culture
Benefits: Emergence of a new corporate consciousness and model for organisations
Method: Observation, measurement, surveys and interviews at all levels internally and externally
Tools: Interviews, instruments and questionnaires internally and externally
Outcome: Benchmarks, standards and an internally driven process for maintaining values
Duration: 2 to 3 days min (depending on scope of project, resources and size of organisation
Values Journey
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